A Business Case Study:
How to employ your 16-year-old son and teach him entrepreneurial skills…..
When Ben III and his wife Beth were considering summer employment opportunities for their son, Ben IV.…not many prospects surfaced. Ben III, a foodservice executive and former chef, thought to honor his family history by naming his Dijon Parmesan Dressing & Marinade after his great grandfather, Ben I, a US Senator from Kentucky. Senator Ben’s Dijon Parmesan Dressing & Marinade was born.
The Business Case Study Included:
- Product Development
- Nutritional Analysis
- Product Design and Labeling
- Marketing and Web Page Development
- On-Line Purchasing Integration
- Permits and Licensing
- Food Production
- Weekly Catering Sales Generation from a Local Farmers Market
- Financial and Administrative Management
How to use Senator Ben’s:
Mix a small amount with your fresh salad greens……. a little goes a long way. Add some fresh Parmesan …you are good to go!
Marinade your favorite protein or vegetables overnight or 4-5 hours…if you can…that’s it. Place in a bag, refrigerate, drain the excess the next day, place in the oven, on a grill or sauté until your heart is content… and baste as required. Serve.
Sauce & Dip….. fantastic addition to your favorite crudité or fresh, hot bread.